For brandsSponsorship

Sponsor athletes, not ad slots.

Put your logo on real people racing HYROX: in your city, at the race your customers care about, from $50 a spot.

$50
a spot to start
100%
refund if outbid
89
upcoming races

How sponsoring works

  1. 1

    Browse athletes by race, division and country.

  2. 2

    Preview your logo on an athlete's 3D avatar, then claim a spot by paying the current price.

  3. 3

    If another brand takes the spot over, you're refunded in full automatically.

  4. 4

    If you still hold the spot at the deadline, your logo races with the athlete and you get race photos.

Why brands like it

  • Local reach, real people

    Back athletes racing in your city or your customers' city, with their friends, gym and followers watching.

  • See it before you pay

    Spin the athlete's 3D avatar and preview your logo on the exact spot.

  • No risk if you're outbid

    Lose the spot and you're refunded in full, automatically. You only pay for what you keep.

  • Proof on race day

    Your logo is printed as a skin-safe tattoo and worn for the race, with photos and posts afterwards.

What an athlete page looks like

Example profiles (fictional athletes): results, race, and which spots are taken or open.

  • Example
    MC

    Maya Chen

    🇭🇰 Hong Kong · @mayaruns

    Best time
    1:08:42
    Races
    4
    Division
    Pro

    Next: AIA HYROX Hong Kong · Jan

    Sub-70 Pro

    8 open spots · from $50

    View 3D profile →
  • Example
    LM

    Lucas Moreau

    🇫🇷 Paris · @lucasrox

    Best time
    1:14:05
    Races
    2
    Division
    Open

    Next: FITNESS PARK HYROX PARIS · Dec

    First sponsors in

    12 open spots · from $50

    View 3D profile →
  • Example
    AR

    Aisha Rahman

    🇦🇪 Dubai · @aisharacing

    Best time
    1:02:31
    Races
    3
    Division
    Doubles

    Next: HYROX Dubai · Nov

    Doubles, 9 races

    4 open spots · from $50

    View 3D profile →
  • Example
    BW

    Ben Walker

    🇬🇧 London · @benwallballs

    Best time
    Debut
    Races
    0
    Division
    Open

    Next: Amazon HYROX London · Dec

    Debut race

    12 open spots · from $50

    View 3D profile →
  • Example
    SR

    Sofia Rossi

    🇮🇹 Milan · @sofiasleds

    Best time
    1:05:58
    Races
    4
    Division
    Pro

    Next: HYROX Milan · Dec

    Age-group podium

    7 open spots · from $50

    View 3D profile →
  • Example
    KS

    Kenji Sato

    🇸🇬 Singapore · @kenjirox

    Best time
    0:58:12
    Races
    2
    Division
    Relay

    Next: AIA HYROX Singapore · Nov

    Charity auction

    11 open spots · from $50

    View 3D profile →

For companies

Sponsor your company's relay team.

A HYROX Relay is four people, two stations and two kilometres each. Put your logo on all four, and on their 3D avatars before race day. It's a team-building event, a recruiting post and a brand moment in one, from a wellness budget rather than an ad budget.

Pricing

Standard spots start at $50 and double each time another brand takes one over. The premium glutes spot starts at $250 and rises $150 per takeover. You pay the current price to claim a spot; if you're outbid, it's refunded in full. No subscription, no minimum.

Sponsoring several athletes, a team or a whole gym?

We can put together a pack across athletes and races, with one invoice.

Talk to us

Questions from brands

What is on-body sponsorship for HYROX?+

Brands pay to put their logo on a spot on your body (chest, shoulder, bicep, back…) for one race. You wear it as a temporary tattoo, and it shows on your 3D avatar page for everyone who visits.

Is it a real tattoo?+

No. It's a temporary, skin-safe tattoo printed from the sponsor's logo and applied before the race. It's gone in a few days.

What happens when a brand gets outbid?+

They're refunded in full, automatically. Only the brand holding the spot at the auction deadline pays, and their logo is printed for race day.

Is wearing sponsor logos allowed at HYROX races?+

Check your event's athlete rules before you list: rules on branding can vary by event and division. We'll show the rules we know of on each race page.

Is RoxSkin affiliated with HYROX?+

No. RoxSkin is an independent platform for athletes who race HYROX. HYROX is a trademark of its owner.

How do I sponsor an athlete?+

Find an athlete by race, city or division, preview your logo on their 3D avatar, and claim a spot by paying its current price. If another brand takes it over, you're refunded in full automatically. Hold it at the deadline and your logo races with them as a tattoo.

What do sponsors get?+

Your logo on the athlete's body on race day (printed as a temporary tattoo), on their 3D avatar page while you hold the spot, and in their race photos and posts. You also see their race history before you bid, so you know who you're backing.

How much does a spot cost?+

Standard spots start at $50 and double each time a brand takes one over. The premium glutes spot starts at $250 and goes up $150 per takeover. You only pay for a spot you still hold when bidding closes.

Racing yourself? Get your own avatar and sponsors →